Sensory Logic works across a variety of applications, ranging from branding and positioning statements/claims to advertising (TV, radio, print, web, outdoor, etc.), casting choices/performances, sales scripts, product/offer design, packaging, usability, store environments, and personnel matters, along with specific business issues such as pricing, purchase intent, and loyalty. Also indicative of our range and flexibility is that we do work for companies large to mid-size, B2C as well as B2B, domestically and internationally.

To put our range and flexibility in some perspective, consider these benchmarks for the degree of penetration that we now enjoy in terms of client base:

sl penetration rate

Sectors in which Sensory Logic is particularly active include but are not limited to: food consumers products, pharmaceuticals, household and personal products, specialty retailers, insurance, and motor vehicles and parts.